Ellie McBride, CEO of Calibrated Concepts

Your business can run beautifully without you constantly at the wheel

→ My tech solutions will get you there

📣 Join the “Techy” Revolution

If you're constantly fighting fires in your business, I’ve got a tool so you can step into your role as a Calm CEO.

This quick impact, 3-part starter pack includes a 20-minute workshop, a guided journaling practice and a 25% discount code to my online shop.

Get the calm ceo starter pack

200+ business owners have saved countless hours with my systems magic since 2018!

I’m here to make sure you find your CEO-mode without sacrificing your personal touch

Ellie wearing a wide-brimmed black hat and overalls sits at a glass table working on a laptop, with tulips, a notebook, and a drink tumbler nearby.

Your brilliantly messy creative energy isn't the problem

Your gifts are simply waiting for strategic systems flexible enough to dance with it.

You deserve a business that breathes with your natural rhythms and a detail-obsessed, right-hand woman (that’s me!) to transform your big ideas into reality while gently holding you accountable.

My high-level tech support is for…

perimenopause warriors, ADHD minds, and high-achieving creatives who are tired of constantly being "on," it’s your permission slip to step fully into CEO-mode with systems that flex with your work style, not against it.

here's how I make it happen
Ellie McBride, CEO of Calibrated Concepts

Not just a... Systems Strategist Online Business Manager Tech VA Integrator Chief Operations Officer Operations Manager

I'm more like the co-founder and get-shit-done second-in-command you wish you'd had from the beginning.

I'm on a mission to liberate brilliant entrepreneurs from the daily chaos that’s overtaken the joy in their work

Somewhere between your first client and your current revenue, you've found yourself buried in admin hell, wondering why ‘doing all the *right* things’ hasn't actually lightened your load. 

Heya! I'm Ellie and for 7+ years…

I've been transforming high-touch businesses from frantic to flexible. My aim is always to create space for creative powerhouses like you to finally have a business that runs beautifully, even when you're offline.

LEARN MORE ABOUT ELLIE

Hey there, freedom-seeking entrepreneur! 

Whether you're ready to completely transform how your business runs or just need a few strategic tweaks to reclaim your sanity, I've got something perfect for you.

Not sure where to start? Book a free 20-minute call and let's chat about what freedom looks like for your unique business!

I create spacious, online businesses

(take it from my clients)

Ellie McBride with glasses sits barefoot on the floor laughing, wearing a red tank top and black jeans, working on a laptop with a tumbler nearby in a cozy room.

The Rule Breakers &
Dream Makers

I love my team and community of warm, bold, and brilliantly chaotic business owners who refuse to accept that running a successful business means sacrificing our freedom. We are business owners who strut to our own tune and who've built something amazing but aren't willing to remain prisoners to our own success.

We believe women deserve businesses that actually work for them, day in and day out. And not the other way around. 

That means using simple tech that streamlines instead of complicates, automations that feel human instead of robotic, and enough breathing room to actually enjoy the empire you've built. My clients and I are not about hustle culture or grinding ourselves into dust. I’m all about creating space for big ideas while having the systems and support to actually make them happen.

If you've ever felt guilty for working too much, wished for a business that runs without you constantly at the wheel, or found yourself saying "there's got to be a better way to do this"

You’re absolutely in the right place.

Ellie McBride with red lipstick sits on a patterned kitchen floor holding up a champagne bottle, dressed in a red tank top and black jeans, with the cork and cage on the floor beside her.

Let's chat about your dreams

Ready to start your simplicity journey? I'm a message away and would love to connect!

I'm a real human who genuinely loves geeking out about systems, automation, and how to make your business work better for your specific needs.

Drop me a line at ellie@calibratedconcepts.com – I personally respond to every email (from my home office in Pendleton, Oregon).

Or check out my YouTube channel where I share behind-the-scenes peeks at my own systems, quick tech tutorials, and step-by-step guides to simplify your business operations!

Let's turn your business from chaos to calm together. The first step? Just saying hello!

Book a Free Simplicity Call